Jay founded EggGeothermal in 1990 to provide geothermal HVAC systems. As a result of the American Recovery and Reinvestment Act of 2009, EggGeothermal entered into a new age of acceptance.

Jay currently focuses his professional efforts as a renewable energy expert on geothermal energy utility efforts, solar/geothermal exchange implementation, consulting, and aquifer related environmental issues, permitting, feasibility and variances of geo-exchange wells and technology, writing, and speaking engagements. Among his clients are international, federal, state and local governments, developers, associations, and private entities.